Celebrity Cruises is consistently voted among the top cruise lines in the world. Celebrity has offered rich, pampering experiences since its inception. More than 100 brand enhancements and new "tastes of luxury" were unveiled across the fleet in 2003, including welcome champagne and mimosas, cold towels and fresh sorbet poolside, expanded options in dining, including Sushi Cafés and pasta/pizza bars, sunset yoga and Pilates classes, and more. During the same year, Celebrity introduced "Concierge Class," an enhanced level of accommodations featuring new amenities and priority services, and introduced "Acupuncture at Sea," another undisputed industry first.